Wines and Spirits

Over the years Essential Communications has developed a particular expertise within the liquor category and currently work with wines and spirits brands on both a regular and project basis, building their brand stories through the international and regional drinks media, as well as travel retail trade press. If you’re looking for a cost effective Public Relations company to create meaningful press releases and place sensible advertising campaigns, or industry awards submissions/presentations, then call us now! Clients we work with include: 

Apart from the core Travel Retail Trade media, we also work closely with International Drinks media including Drinks International, Drinks Business, Spirits Business and IWSR.

Alongside the standard editorial marketing service, we can (and frequently do) assist brands to negotiate and place their advertising budgets and advise on sponsorship opportunities from Goodie Bag placement to key Platinum level.

If you’re looking for a PR company that knows travel retail inside out - and can offer you the right service for your business - you know where to come!

Accolade Wines PR
Antica Sambuca PR
Champagne Lanson PR
Ilva Saronno PR
William Grant

"Champagne Lanson has been working with EC for almost a decade and we remain more than happy with the results. We have benefitted not just from their close media relationships but also from a strong network of business contacts, industry knowledge and qualitative advice. Always professional, the EC team is quick to respond to our requests and, at the same time, regularly seeks out additional opportunities for Champagne Lanson to make its mark. In these currently challenging times, EC has been happy to adapt and be flexible to our changing needs without compromising on quality of service. We would be more than happy to recommend Row and her team to any brand looking to build its presence in global travel retail."
Edouard De Boissieu, Head of Travel Retail, Champagne Lanson