Watches are key for Kurate

Jewellery and watch specialist Kurate International returns to TFWA World Exhibition (Green Village, H44) with a strategic focus on watches. The brand’s main watch brand, ‘Moon’ has seen very positive sales figures in travel retail; the introduction of four new collections to the brand aims to continue this upwards trajectory. The new Moon collections include ‘All the Glitters,’ ‘In the Frame,’ ‘Shine Bright,’ and ‘Rainbow’. “Watches have always performed well for us. Our watch brand ‘Moon’ in particular has seen great results in travel retail, so adding four additional collections should only strengthen our offering,” adds Claire O’Donnell, Travel Retail Manager. New additions are also being added to Kurate’s other main travel retail brand, Belle & Beau. Originally only focusing on jewellery, for the first time Kurate is introducing watches to Belle & Beau. Having already tried and tested the watches in the domestic market, with extremely positive results, Kurate is highlighting four watch collections: ‘Cosmetica’, ‘Sunday,’ ‘Blossom,’ and ‘Velvet Crush.’ Belle & Beau will also see new additions to its ‘Arm Candy’ collection, with bold bangles inlaid with lots of glistening crystals and ideal for those that like a bit of glam! Bracelet sets in its ‘Stack it up’ range will also feature heavily, along with its layering necklace sets. “As always, we are delighted to be back in Cannes. Last year we had a focus on launching into the Cruise and Ferry channel, which we are pleased to say we have successfully achieved. We plan to extend our presence in this area and are open to appointments with new potential customers. We have also seen some great results in airport shops, having achieved listings in Ireland. Conversations with key players are in process, and we hope to continue those in Cannes,” adds O’Donnell.

August 13, 2019

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