Revlon revamps its best-selling Lipstick Sets

Beauty icons Revlon and Elizabeth Arden will be celebrating being “One in Beauty” during the Duty Free Show of the Americas. Both brands will be exhibiting at booth-No.623, at the Orlando World Center Marriott and will also be showing its support and dedication to the region through its sponsorship of the IAADFS Cocktail, Gala Dinner and Club Americas. REVAMPED REVLON SUPER LUSTROUS™ LIPSTICK SETS Revlon will be unveiling a revamped line up of their best-selling Revlon Super Lustrous™ Lipstick travel exclusive sets. The existing Revlon Super Lustrous™ Lipstick travel exclusive sets - the 3 pack, 5 pack and Lipcube (comprised of 9 lipsticks) are best-sellers for Revlon on both inflight and in airport shops across the globe. To celebrate the 8th anniversary of the Revlon Super Lustrous™ Lipcube, Revlon has revamped all three sets to feature a whole new packaging look with new on-trend shades and finishes. Available from May 2017, the three sets, newly named - The Nudes, The Essentials and The Collection, offer travelers a refreshed selection of value gifting sets. Newly appointed Vice President, Global Travel Retail Brand Marketing, Mary Beth Mazzotta comments, “Our Revlon Super Lustrous™ Lipstick sets are the #1 franchise for Revlon in Travel Retail and a customer favourite. The Americas is an important market for Revlon Travel Retail, so we are delighted to be launching the 3 revamped sets at the IAADFS show.” REVLON SUPER LUSTROUSTM LIPCUBE – THE COLLECTION - Get ready to fall in love again! Revlon’s best-selling Lipcube is updated with new bold luxurious shades and finishes. This travel exclusive set comes with nine full-sized lipsticks, all infused with mega-moisturizers for silky, smooth, seductive looking lips. With shades to match any occasion, outfit or mood, the Lipcube is a strong gifting and value proposition and has been a perennial best-seller on-board airlines. Lipsticks come in crème, pearl and sheer finishes. “Our Lipcube is celebrating its 8th anniversary this year, so what better way to celebrate this than with a new 4th edition!” adds Mary Beth Mazzotta. REVLON SUPER LUSTROUSTM LIPSTICK - THE ESSENTIALS - Indulge in five bold luxurious shades of Revlon’s iconic Super Lustrous™ lipstick. This newly revamped travel exclusive set comes with five full-sized lipsticks, all infused with mega-moisturizers, for silky smooth, moisturising colour. REVLON SUPER LUSTROUSTM LIPSTICK - THE NUDES – Achieve different nude lip looks with these three essential shades. This travel exclusive includes three full-sized Revlon Super Lustrous™ lipsticks. Revlon will also be introducing the REVLON SUPER LUSTROUSTM LIPSTICK - PINKS & CORALS, a limited edition set of beautiful pink and coral shades that is ideal for the upcoming summer season.

March 3, 2017

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